Design Thinking through the Outliers School Method


If you need to initiate or accelerate processes of disruptive innovation in digital culture, we co-create with your team prototypes of products and services of fast execution and low budget.

From the challenge to the prototype of a solution. From a prototype to a product. Download the OS Method. Digital Culture • Education • Knowledge Management • Media evolution.

Previous OS projects: UNIBES Cultural São Paulo (2017)Digithon (2016) Outliers School PSB Brasil 48 hs (2015) • Outliers School UPAP Salta (2015) • Disegnare la libreria del futuro. Salone Internazionale del Libro di Torino (2015) • #PlanBibliotecasMDE (2013) •


Customized courses –blended or virtual– utilizing the Outliers School Method



If you want to design innovative learning processes from your university or from your company, we co-create and run a new educational offer under practical learning by doing + GAMIFICATION + design thinking. Postgraduate workshops customized design.

Previous OS projects: CIRCOPOLIS Fábrica de Juguetes, Justo Daract (San Luis, Arg) (2017) • SER0 Laboratorio Vivo (Colombia, 2016) • CIRCOPOLIS Escuelas Rurales Argentinas, San Pedro de Yacochuya (Salta) (2016) • Outliers School Económicas UBA -Reinventar las Cátedras- (2015) • Diplomado de Aprendizaje Móvil, Universidad de Guadalajara (México) (2014-15) • Outliers School Porto Alegre (2013) • Outliers School Educación (2013) •


Consulting and Mentoring bottom-up


If you want to move forward and do not know how. If you lack the tools and methodologies to do that, we help you to accelerate your entry into the new environment of the digital economy and the network society.

More than 15 years doing research in the digital communication, education, mobile, media and knowledge management ecosystem. We offer in-company mentoring in short periods of time.

Previous OS projects: Secretaría de Turismo, Gobierno de Santa Fé (Argentina) (2017) Mentorías Gobierno del Chubut (Argentina) (2014) • KCP External Evaluation. Regional Institutional Capacity Building in Climate Change. Inter-American Development Bank (IDB) (2014) •



The Outliers School process from problem definition to the prototype design consists of six phases.

1. Definition of the problem to be solved. The teams always work on specific problems. (Benchmarking). 2. Divergence-emergence. Ideas generation. 3. Convergence. Selecting the best ideas. 4. Prototyping of ideas that integrate stakeholders. 5. Presentation of the prototype. The art of “pitching”. 6. From prototype to product.


Our mission has been to create a rationale that brings together the best of several methodologies for design thinking, based on five basic aspects.

1. Emphasizing with the target audience. Understanding the needs of those for whom you are designing, translating comments from stakeholders with deep understanding, and use this understanding to sketch prototypes of services and products.

2. Develop in a small group with limited production time. Generate a range of possible solutions to transform problems into opportunities, working intensely in short formats, thinking about the product or service designed, while attending to a holistic consumer experience as a system.

3. Promote rapid prototyping implementation with a small budget. If successful with early adopters in the first phase, you may move forward with greater complexity and a higher budget for execution. Promote prototype solutions without the availability of huge financial resources.

4. Prototype and introduce prototypes. Communicate the essential elements of a solution to stakeholders so they can understand them easily.

5. Promote design thinking as policy by decision makers. If this strategy is not supported by decision makers, this is translated to “play to innovate” without expectations actually getting to the solution of the problem.

Ibero-American Partners 2013-2017 + own activities

• UNIBES Cultural (Brasil)
• Inter-American Development Bank (IDB)
• ISE Business School (Brasil)
• Partido Socialista Brasileiro (PSB)
• Fundación Telefónica
• Salone Internazionale del Libro Torino + Regione Piemonte (Italia)
• SURA (Colombia)
• Sistema de Bibliotecas Públicas de Medellín (Colombia)
• Ministerio TIC (Colombia)
• Fundación Dividendo por Colombia
• Colombia 3.0
• Festival Internacional de la Imagen (Colombia)
• Universidad CES (Colombia)
• Universidad Pontificia Bolivariana (Colombia)
• Universidad Católica de Murcia (España)
• Tecnocampus, Universitat Pompeu Fabra (España)
• Instituto Nacional de Tecnología Agropecuaria – INTA (Argentina)
• Universidad del Chubut + Gobierno del Chubut (Argentina)
• Escuela rural de San Pedro de Yacochuya (Argentina)
• Gobierno de Salta (Argentina)
• Gobierno de Santa Fé (Argentina)
• Universidad Católica de Salta (Argentina)
• Universidad de Buenos Aires (Argentina)
• Universidad de Guadalajara (Mexico)
• Ministerio de Educación de Perú
• ESAN (Perú)
• Universidad de Piura (Perú)
• Universidad Casa Grande (Ecuador)

Circópolis is an itinerant pilot of Outliers School, training teachers and students in Latin America. Circópolis is based on the development, implementation and collaboration of teachers and students to use innovative teaching practices, with an emphasis on learning by doing and gamification. Circópolis: CIRCOPOLIS Fábrica de Juguetes, Justo Daract (San Luis, Arg) (2017). Escuelas Rurales Argentinas, San Pedro de Yacochuya (Salta), April, 2016. SER0 Laboratorio Vivo (Colombia), Agosto, 2016.

The experience includes events in COLOMBIA and ARGENTINA during 2016 and 2017. Each event will last for 5 to 30 full days in educational institutions. If you want to be a Circópolis City, email us at info (at)

Our philosophy is to empower teachers and students from different cities of Ibero-America to promote learning processes based on 12 learning by doing practices recognized worldwide.

This interactive training experience is designed using the train-the-trainer model which encourages replication through the dissemination and systematization of the experience. For this, a TV channel Circópolis will be implemented. The whole process will be filmed and released publicly in order to spread the practices, incorporate new local practices and expand the Circopolis community throughout Ibero-America.

What are the benefits for teachers and the institution?

• The experience focuses on implementing measures which are easily replicated and have zero cost. The Circópolis goal is to use the actions in the short term and to impact the quality of basic education.

• Teachers will receive basic training to implement -in the short term- pedagogical practices based on learning by doing and gamification.

The Circópolis team will collaborate in implementing such practices in the classroom.

• Teachers will be able to communicate and disseminate their own innovative teaching practices in a digital and global space.

Circópolis products

• A channel with a multimedia explanation, the programming of activities, plus a journal of travel and other extra contents.

• 12 Practical Guides in pdf format and App version.

• Circópolis TV. The aim is to inspire an emerging public to implement recommended practices from the various regions of Ibero-America.

• Self-managed digital community Circópolis (in wiki format or CMS). The collection of resources, materials and interventions will not only provide the Circópolis experience, but also provide a bank of ideas designed to multiply the project through learning communities.